Pretty’s management consulting focus across a decade ushered her into an industry disruption through the co-founding of Coronet Blockchain - an emerging technology solution geared to shift how hair exchanges hands across Africa's ZAR 100 billion per year sector.

A responsibility that sees her reshaping the future of this sector through blockchain driven supply chain digital infrastructure inputs leveraging blockchain technology to evolve the salon sector from hand to mouth into a bankable economy. Future-proofing the salon sector, in a post-Covid reality, ensuring their sustainability, re-tooling, and bring about employable key industry skills whilst fulfilling consumer expectations.