Hashtag Relatable: Secrets of Branding Social Media on Broadway

What:
Panel
When:
3:00 PM, Sunday 29 Jan 2017 (50 minutes)
Where:
Jacob K. Javits Convention Center - Programming Room E
This session discusses how our industry can embrace social media through marketing, production, and community initiatives. The 16-year-olds of Twitter today will become the 60-year-olds purchasing tickets to Broadway productions of the future. On this panel, speakers will offer singular views on branding social media as representatives of entities associated with Broadway.
Tyler Mount
Tyler Mount
Panelist
Felicia Fitzpatrick
Felicia Fitzpatrick
Panelist
Playbill
Director of Social Media and Creative Strategy
Amy Sapp
Amy Sapp
Panelist
Matt Rodin
Matt Rodin
Panelist
Aviva Sokolow
Aviva Sokolow
Panelist
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