Let's Get Digital: The Music Explosion in Fitness
3:00 PM, Tuesday 27 Oct 2020 PDT (45 minutes)
Music and fitness go together like peanut butter and... protein drinks! From the beginning of the aerobics on Beta video tapes, music has been central to the growth of the fitness industry. Get caught up with music's continued growth and revenue opportunities in the space. Learn about smart athletic equipment, curation for workouts, fitness apps with streaming built in, and hear where this dynamic field is going in the coming years.