Marketing to Fans, Not to Analytics - Presented by Tradablebits
11:00 AM, Wednesday 28 Oct 2020 PDT (45 minutes)
What music marketing executive has said: "I want more barriers between artists and fans?" None! This panel takes a dive into what it takes to develop primary relationships with fans in the digital age. Do you want to rent your fan relationships through social media ads or own them with email addresses and mobile numbers? How do you create engaging relationships at scale? This panel of label marketing pros and experts digs in with what works right now and where things are going next.