TSM 5 Sport Marketing research

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What:
When:
4:00 PM, Monday 5 Jun 2023 EDT (1 hour 15 minutes)
Where:
Ted Rogers School of Management - 2-164
Themes:
Divisional sessionTSM

Tourism & Sport Management / Gestion du tourisme et du sport (TSM)

Chair/Président: Erik Lachance (Brock University) 

Sport Analytics in Canada: An Analysis of Online Job Advertisement Postings Author(s)/Auteur(s): Erik Lachance (Brock University), Michael Naraine (Brock University) & Brad Millington (Brock University) 

Nostalgia, Marketing, and Sport Participation Author(s)/Auteur(s): Norm O'Reilly (University of Maine System), Caroline Paras (University of Maine System), Alexander Lithopoulos (University of Victoria), Madelaine Gierc (The University of British Columbia) & Guy Faulkner (The University of British Columbia) 

What’s in a Name: Branding Athletics in Canadian Higher Education Author(s)/Auteur(s): Kyle Hertes (University of Saskatchewan)

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