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Marc Jerry

President and Vice-Chancellor
University of Waterloo - Renison University College
Renison University College
1

Sessions in which Marc Jerry attends

Friday 16 May, 2025

Time Zone: (GMT-05:00) Eastern Time (US & Canada)
5:45 PM
5:45 PM - 7:00 PM | 1 hour 15 minutes
Conference wideInformal Social

Saturday 17 May, 2025

Time Zone: (GMT-05:00) Eastern Time (US & Canada)
7:30 AM
7:30 AM - 8:30 AM | 1 hour

Come say hi to your fellow conference attendees and enjoy our hot breakfast with a wide selection of sweet, salty and healthy options.

8:30 AM
8:30 AM - 9:45 AM | 1 hour 15 minutes
case studies

Discussant/Discutant: Eric Dolansky (Brock University)Neighbourhood Entrepreneurship: The Story of the Fernwood CollectiveAuthor(s)/Auteur(s): William Holmes (Royal Roads University) & Amy Zidulka (Royal Roads University)Walker Farms Inc.: Launching A2 Protein MilkAuthor(s)/Auteur(s): Colleen Sharen (Western University)THE CHALLENGE OF STAYING IN STYLE: A.I. AT LEVI STRAUSS AND CO.Author(s)/Auteur(s): Shabab Chowdhury ...

9:45 AM
9:45 AM - 10:15 AM | 30 minutes
10:15 AM
10:15 AM - 11:30 AM | 1 hour 15 minutes
case studiesDivisional speaker

Eric Dolansky, Editor-in-chief of the Case Research Journal (NACRA). Associate Professor of Marketing.The North American Case Research Association (NACRA); Goodman School of Business, Brock University The teaching case research domain has become increasingly diverse, with various case study types and publication outlets. This raises a question of what counts as quality and impact in the scholarship of teaching cases. For instance, while short cases can be more manage...

Dr. Eric Dolansky

Keynote speaker
11:30 AM
11:30 AM - 1:00 PM | 1 hour 30 minutes

1:00 PM
1:00 PM - 2:15 PM | 1 hour 15 minutes
case studies

Discussant/Discutant: Nicole HaggertyAlla PerogiesAuthor(s)/Auteur(s): Alexander Miller (Huron University College)Trash Or Treasure? Clothing Waste Management Strategy of The Mennonite Central Committee (MCC) Centre Thrift ShopAuthor(s)/Auteur(s): Stefania Pizzirani (University of the Fraser Valley) & Saeed Rahman (University of the Fraser Valley)Troubled Monk Brewery: Staying on Tap in the Midst of BoomAuthor(s)/Auteu...

2:15 PM
2:15 PM - 2:30 PM | 15 minutes
2:30 PM
2:30 PM - 3:45 PM | 1 hour 15 minutes
case studies

Moderator/Modérateur: Mohsin Jat (Thompson Rivers University)Discussant/Discutant: Jane Gravill (Conestoga College), Nicole Haggerty & Eric Dolansky (Brock University)

5:30 PM
5:30 PM - 7:30 PM | 2 hours

Please join us for an evening social including food and beverages to welcome you to ASAC 2025!  Thank you to our sponsors:  University of Regina, Hill | Levene Schools of BusinessMount Royal University, Faculty of Business, Communications Studies and Aviation 

Sponsored by: