The North American Case Research Association (NACRA); Goodman School of Business, Brock University

The teaching case research domain has become increasingly diverse, with various case study types and publication outlets. This raises a question of what counts as quality and impact in the scholarship of teaching cases. For instance, while short cases can be more manageable for teaching and offer a focused learning experience, do they compromise rigor? Primary versus secondary versus fictitious (including AI-generated) cases add further complexity to the question of rigor and fitness for the purpose. How should case scholars ensure thoroughness, capture intricacies for a realistic decision-making experience, while creating impact in research, teaching, and the larger business and academic community? These questions are important for case writers and teachers in the evolving landscape of teaching-cases, as well as in academia as a whole. Hear from Dr. Eric Dolensky, Editor-in-chief of the Case Research Journal, on these questions at ASAC 2025, Waterloo!