CD 7 - Marketing - Full Cases
Mon statut pour la session
10:30 – 11:45 AM EDT | Queen's University room (1-129)
Moderator/Modérateur: Prescott Ensign (Lazaridis School of Business & Economics)
Diversifying the Fan Base of the Toronto Argonauts
Author(s)/Auteur(s): Donna Smith (Toronto Metropolitan University) & Ron Babin (Toronto Metropolitan University)
The Wild West of Amazon Reviews
Author(s)/Auteur(s): Daniel Nucci (Lazaridis School of Business & Economics) & Prescott Ensign (Lazaridis School of Business & Economics)
Motorcycle Offsetters: A Case Study
Author(s)/Auteur(s): William Holmes (Royal Roads University)
Félix & Paul Studios : La réalité virtuelle qui voit loin !
Author(s)/Auteur(s): Ernest Kuekam (Universite du Quebec a Montreal) & Marie-Noëlle Gauthier (Universite du Quebec en Outaouais)