While users value personalization, they also want brands and platforms to be responsible and transparent about data practices. Privacy-enhancing technologies will be critical to maintaining user expectations regarding both privacy and utility of digital marketing. Trusted execution environments (TEEs) are a form of PET often used to protect sensitive information such as passwords and credit card numbers. They can also be used to improve data privacy while still providing utility, by allowing ...

Introduction In this session, discover how international cooperation and mutual assistance are reshaping the landscape of privacy regulation in order to uphold digital rights and combat global privacy threats. Experts on the panel will uncover the mechanisms, limits, and triumphs of collaborative privacy enforcement cooperation efforts, paving the way for a safer digital future. ...

Introduction Global challenges increasingly transcend national borders, which means that the development and adoption of codes of conduct offer a promising avenue for fostering cooperation, promoting ethical standards, and addressing shared concerns across diverse sectors. The speakers will explore the transformative potential of international codes of conduct, by providing real-world...

While the EU–U.S. Data Privacy Framework, OECD Gov’t access principles and G7 Data Free Flows with Trust Initiative have paved the way for democracies to find common ground and cooperate on challenging data sharing issues, there are still gaps to fill and issues to solve. Law enforcement agencies worldwide are battling with a cumbersome process to investigate and prosecute cross border crime, while companies grapple with their ...

Introduction In this engaging session, the speakers explore the imperative of fostering international cooperation for data protection and privacy. High-level authorities will share their views on the ways to reinforce international cooperation and convergence in data protection. They will discuss identified challenges and opportunities to build an ocean of privacy that overcomes regio...

Introduction While several mechanisms exist to support international data transfers, certification is characterized by a higher level of trustability. Contrary to SCCs, for instance, a certification relies on effective third-party audit and validation by qualified experts. It ensures that data is effectively adequately handled without having to cross borders. This session will discuss...