News ways of farming and the next generation of farmers: gender & youth in agritech Only 11% of all farm holdings in the European Union are run by farmers under 40. Persuading more young people to begin farming is a significant challenge. Smart farming can not only help reducing the environmental impact of European agriculture, it can change the way we farm and reduce the workload for farmers. However, there is an overlapping in gender divide in the agricultural and tech sector. New farming techniques will also require new training. SmartAgriHubs Gender TaskForce was created to promote gender equality in agritech.