Green Marketing and Cognitive Biases in India's Sustainable Consumption

Author(s)/Auteur(s): Salman Kimiagari (Thompson Rivers University)

Advertising in A Non-English Common Language: A Study on the South Asians in Canada

Author(s)/Auteur(s): Golam Aurup (Cape Breton University)

Social media monitoring and customer satisfaction in the Canadian financial and healthcare service sectors

Author(s)/Auteur(s): Mostafa Torabi (Brandon University Faculty of Arts)

Exploring Variety Seeking Behavior Among Social Media Users

Author(s)/Auteur(s): Ronak Parekh (St. Joseph's Institute of Management), Nishant Ranjan (St. Joseph's Institute of Management) & Anup Krishnamurthy (St. Joseph's Institute of Management)