Chair/Président:Nadège Levallet (University of Guelph)

Generativity in Platform Ecosystems: The Dual Role of The Platform Firm

Author(s)/Auteur(s): Nudrat Mahmood (York University) & Anoop Madhok (York University)

A Theory of Market Generativity: The Competitive Advantage of Knowledge-Generating Platforms

Author(s)/Auteur(s): Mohammad Keyhani (University of Calgary) & Hamed Tajedin (Sharif University of Technology)

How does Innovation Contribute to Relationship Value in Social Media Platform Partnerships?

Author(s)/Auteur(s): Donna Smith (Ryerson University), Charles H. Davis (Ryerson University), Leonardo Amado Godoy (Ryerson University) & David B. Nieborg (University of Toronto)