Every time we interact online, we leave behind tiny digital breadcrumbs, commonly referred to as cookies and trackers. They are powerful tools, but they also come with a big responsibility. In this session, which brings together legal professionals and DPAs, attendees will learn about the management of cookies and trackers in addition to innovative strategies and tools to handle cookies while staying compliant. 

Key questions 

• Are cookie banners and consent pop-ups enough? 
• Where do we draw the line between personalized user experiences and respecting privacy rights in line with GDPR? 
• How is the real impact of cookie consent being measured? 
• What are the long-term implications of global cookie regulations? 
• How can the tension be handled between giving users control and providing seamless website experiences?