Madison Hopper is the Marketing Manager for Equifruit Inc, the leading Fairtrade banana provider in the Canadian market. She earned her Master's in Business and the Environment from York University/Schulich. During her academic tenure, Madison helped to establish the Green Campus Co-operative, a student-run organization managing a Fairtrade-certified apparel company and a graduate café committed to offering Fairtrade-certified products on campus. Madison also taught The Business of Fairtrade at York University and has served multiple terms on the board of Fairtrade Canada.